NOW Foods Ultra Omega-3 vs Nature Made Fish Oil
Side-by-side comparison of scores, ingredients, prices and real customer feedback for NOW Foods Ultra Omega-3 and Nature Made Fish Oil.
Last verified: 01 Mar 2026 · Based on 125 reviews
NOW Foods Ultra Omega-3 scores 83.0/100 vs Nature Made Fish Oil at 77.0/100. NOW Foods Ultra Omega-3 wins on effectiveness, ingredient quality, value for money. Nature Made Fish Oil is stronger on side effects.
How Do the Scores Compare?
NOW Foods Ultra Omega-3 500...
NOW Foods
|
Nature Made Fish Oil 1200mg...
Nature Made
|
|
|---|---|---|
| Overall Score | 83.0 | 77.0 |
| Effectiveness |
82.0/100
Best
|
71.0/100 |
| Ingredient Quality |
79.0/100
Best
|
76.0/100 |
| Value for Money |
85.0/100
Best
|
78.0/100 |
| Side Effects | 83.0/100 |
86.0/100
Best
|
| Certifications |
88.0/100
Best
|
87.0/100 |
| Best Price |
£19.99
Amazon UK →
Cheapest
|
£35.41 Amazon UK → |
| Price per Serving | £0.22 90 servings | N/A |
| Form | Softgels | N/A |
| Dose | 750mg EPA+DHA | N/A |
| Third-Party Tested | ✓ Yes | ✗ No |
| Reviews Analysed | 64 | 61 |
NOW Foods Ultra Omega-3 500 EPA ...
Pros
- ✓Enteric coating reliably eliminates fishy burps and aftertaste — the most frequently cited advantage across dozens of reviews
- ✓High potency 500/250 mg EPA/DHA per single softgel reduces the number of capsules needed compared to standard fish oil products
- ✓Molecularly distilled for heavy metal removal; GMP, Non-GMO Project Verified, GOED Omega-3 member, Kosher and Halal certified
- ✓Multiple reviewers report real-world outcomes: reduced joint stiffness, improved focus, skin and hair improvements, and improved blood lipid panels
Cons
- ✗Ethyl ester form rather than the superior triglyceride form — absorption may be meaningfully lower without dietary fat at time of dosing
- ✗Softgels are on the larger side; some users flag swallowing difficulty despite their soft, gel texture
- ✗A minority of reviewers note residual digestive fishy odour (from stomach, not burping) and recommend taking with a fat-containing meal or refrigerating the bottle
- ✗Some iHerb reviews are clearly off-topic or low-information (emoji-only, unrelated product descriptions), slightly reducing the usable review signal
Best For
Nature Made Fish Oil 1200mg Soft...
Pros
- ✓USP Verified — independently tested for purity, potency, and absence of contaminants including mercury
- ✓Minimal fishy aftertaste reported by most reviewers, making daily compliance easy
- ✓Excellent value: 200 softgels at a competitive price point, often cited as better than supermarket alternatives
- ✓Trusted, established brand with a long track record and widely available
Cons
- ✗Each 1200mg softgel contains only ~360mg of actual Omega-3 (EPA+DHA) — requires 2–3 softgels daily for therapeutic dosing recommended by most guidelines
- ✗Softgels are relatively large, which some users flag as difficult to swallow
- ✗Fish oil sourcing and sustainability not prominently disclosed — no MSC certification
- ✗Higher price than some comparable fish oil options when comparing cost-per-mg of EPA+DHA
Best For
Score Breakdown: NOW Foods Ultra Omega-3 vs Nature Made Fish Oil
NOW Foods Ultra Omega-3 is a concentrated fish oil supplement delivering 500 mg EPA and 250 mg DHA per enteric-coated softgel, sourced from molecularly distilled anchovy, sardine, and mackerel oil.
What are the key differences?
Frequently Asked Questions
Which is better, NOW Foods Ultra Omega-3 or Nature Made Fish Oil? ▼
Is NOW Foods Ultra Omega-3 worth the price compared to Nature Made Fish Oil? ▼
Which has fewer side effects? ▼
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What the Data Says
What is the real cost per dose of omega-3 in the UK?
NOW Foods Ultra Omega-3 costs £0.22/serving — the cheapest effective dose we found across 21 products. That's 750mg EPA+DHA per serving, 90 servings per bottle at £19.99 (value-for-money score: 85/100).
Here's the full price-per-serving breakdown for our top-scoring products:
- NOW Foods Ultra Omega-3: £0.22/serving
- Moller's Omega-3 Liquid Lemon: £0.40/serving
- Life Extension Super Omega-3: £0.42/serving
- WHC UnoCardio 1000: £0.45/serving
- Carlson Elite Omega-3 Gems: £0.67/serving
- Solgar Triple Strength: £0.70/serving
The gap between cheapest and priciest is over 3x per dose. And expensive doesn't mean better — WHC UnoCardio scores highest overall (90/100) at just £0.45/serving, while Solgar scores 79/100 at £0.70. Always divide bottle price by serving count before you compare products.
How much EPA and DHA do you actually need?
250-500mg combined EPA+DHA daily for general health. 1000-2000mg for heart health support. Most health authorities land in that range, and clinical studies typically use 1000mg+.
Our top-scoring omega-3 products hit these targets well:
- WHC UnoCardio 1000 (90/100): 1000mg EPA+DHA — sits right in the clinical sweet spot
- Carlson Elite Omega-3 Gems (87/100): 1600mg total omega-3 (including 800mg EPA + 600mg DHA) — the highest dose in our top 6
- Moller's Omega-3 Liquid (80/100): 1200mg per 5ml teaspoon
- Solgar Triple Strength (79/100): 950mg EPA+DHA
- NOW Foods Ultra Omega-3 (83/100): 750mg EPA+DHA
- Life Extension Super Omega-3 (86/100): 700mg EPA+DHA + sesame lignans
One thing to watch: check the label for the EPA and DHA split, not just "total omega-3." Total omega-3 includes other fatty acids like ALA that aren't as well studied for the same benefits. Most research uses EPA-dominant or balanced EPA/DHA formulas.
Disclaimer: AIScored provides data-driven comparisons based on publicly available reviews. This is not medical advice. Affiliate links may earn us a commission at no extra cost to you.
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